Question 1

With ______, information on a web page can change depending on a number of factors.

Accepted Answer

A)   User content
B)   Automatic content
C)   Static content
D)   Dynamic content
E)   Real contentF) None of the above
G) A) and B)

Question 2

Which business model involves forming a long term relationship with another company?

Accepted Answer

A)   strategic sourcing
B)   B2B
C)   brokerage
D)   co-operative website
E)   none of the aboveF) A) and E)
G) A) and B)

Question 3

A ______ exchange meets the needs of a single industry. A _____ exchange deals with products and services that all companies need, regardless of the industry.

Accepted Answer

A)   Parallel, Straight
B)   Horizontal, Vertical
C)   Straight, Parallel
D)   Vertical, Horizontal
E)   Straight, HorizontalF) A) and B)
G) B) and D) D

Question 4

We can divide such products into two primary categories. What are they?

Accepted Answer

A)   static and physical
B)   digital and analog
C)   dynamic and static
D)   digital and dynamic
E)   physical and digitalF) B) and D)
G) A) and B)

Question 5

A marketing message that a business customizes for each potential customer's interests, based on his or her searching, browsing, and buying habits is known as:

Accepted Answer

A)   information density
B)   personalization
C)   niche markets
D)   perfect markets
E)   none of the aboveF) A) and D)
G) B) and D)

Question 6

According to Arti Davda what is good on-the-job advice?

Accepted Answer

A)   The better way is to do things differently
B)   The better way is to things the same
C)   The better way to do things is with others
D)   The better way to do things is alone
E)   The better way is to find a mentorF) B) and E)
G) B) and D) E

Question 7

Typical steps of a traditional procurement process: Step 4 - The vendor sends a/an _____ to the buyer.

Accepted Answer

A)   Purchase order (PO) 
B)   Bill of lading (BOL) 
C)   Invoice
D)   Receipt of goods
E)   None of the aboveF) B) and C)
G) All of the above

Question 8

Typical steps of a traditional procurement process: Step 2 - The vendor responds by sending the goods to the buyer along with a/an _____ , which describes the contents of the shipment.

Accepted Answer

A)   Purchase order (PO) 
B)   Bill of lading (BOL) 
C)   Invoice
D)   Receipt of goods
E)   Request for Quote (RFQ) F) B) and C)
G) C) and D)

Question 9

Exchanges that meet the needs of a single industry are called a/an:

Accepted Answer

A)   Vertical exchange
B)   Diagonal exchange
C)   Horizontal exchange
D)   Exchange model
E)   Total exchangeF) C) and D)
G) B) and C) A

Question 10

In the _____, many companies use an exchange to buy and sell from each other through spot-buying transactions.

Accepted Answer

A)   Vertical exchange
B)   Diagonal exchange
C)   Horizontal exchange
D)   Exchange model
E)   Total exchangeF) A) and C)
G) A) and D)

Question 11

__________ is a type of e-commerce business model that brings together buyers and sellers for a fee.

Accepted Answer

A)   Brokerage
B)   Advertising
C)   Affiliate
D)   Subscription
E)   InfomediaryF) B) and D)
G) None of the above

Question 12

SSL is currently being replaced by a newer protocol called the:

Accepted Answer

A)   HTTP
B)   XML
C)   VoiP
D)   TLS
E)   SETF) C) and E)
G) C) and D)

Question 13

Which of the following is a benefit to the business in B2C e-commerce?

Accepted Answer

A)   Lower prices
B)   Shopping 24/7
C)   Greater searchability of products worldwide
D)   Shorter delivery times for digital products
E)   Cheaper electronic transactionsF) A) and D)
G) C) and E)

Question 14

Which of the following is not one of the four primary components of a typical e-commerce site?

Accepted Answer

A)   the shopping and ordering system
B)   the customer account
C)   the payment gateway
D)   the security system
E)   none of the aboveF) B) and C)
G) D) and E)

Question 15

Buying a new pair of jeans at http://www.thegap.com is an example of which kind of e-commerce transaction:

Accepted Answer

A)   B2B (business-to-business) 
B)   C2C (consumer-to-consumer) 
C)   B2C (business-to-consumer) 
D)   B2G (business-to-government) 
E)   None of the aboveF) C) and D)
G) A) and E)

Question 16

The use of laptops, mobile telephones, and personal digital assistants (PDAs)  to connect to the Internet and Web to conduct many of the activities normally associated with e-commerce is known as:

Accepted Answer

A)   Mobile Commerce (m-commerce) 
B)   Extranet
C)   Digital Commerce (d-commerce) 
D)   Intranet
E)   Smart phone commerceF) D) and E)
G) B) and D)

Question 17

Going to another seller means that a company will have to retrain their staff to use a new application. This type of cost would be an example of:

Accepted Answer

A)   training costs
B)   educational costs
C)   employee costs
D)   switching costs
E)   none of the aboveF) A) and B)
G) C) and D)

Question 18

Sellers use e-commerce to customize their products and services in which of the following two ways:

Accepted Answer

A)   Mass customization and personalization
B)   Marketspace and personalization
C)   Personalization and customer relationship management (CRM) 
D)   Customer relationship management (CRM)  and mass customization
E)   Mass customization and CRMF) C) and D)
G) D) and E)

Question 19

Which of the following is NOT a type of e-commerce transaction?

Accepted Answer

A)   B2C
B)   B2B
C)   C2C
D)   B2G
E)   G2PF) All of the above
G) A) and B)

Question 20

Which of the following is an example of an e-commerce business model?

Accepted Answer

A)   Brokerage
B)   Advertising
C)   Merchant
D)   All of the Above
E)   None of the aboveF) A) and B)
G) D) and E)

Exam 7: E-Commerce

With ______, information on a web page can change depending on a number of factors.

Correct AnswerverifiedShow Answer

Which business model involves forming a long term relationship with another company?

Correct AnswerverifiedShow Answer

A ______ exchange meets the needs of a single industry. A _____ exchange deals with products and services that all companies need, regardless of the industry.

Correct AnswerverifiedD

We can divide such products into two primary categories. What are they?

Correct AnswerverifiedShow Answer

A marketing message that a business customizes for each potential customer's interests, based on his or her searching, browsing, and buying habits is known as:

Correct AnswerverifiedShow Answer

According to Arti Davda what is good on-the-job advice?

Correct AnswerverifiedE

Typical steps of a traditional procurement process: Step 4 - The vendor sends a/an _____ to the buyer.

Correct AnswerverifiedShow Answer

Typical steps of a traditional procurement process: Step 2 - The vendor responds by sending the goods to the buyer along with a/an _____ , which describes the contents of the shipment.

Correct AnswerverifiedShow Answer

Exchanges that meet the needs of a single industry are called a/an:

Correct AnswerverifiedA

In the _____, many companies use an exchange to buy and sell from each other through spot-buying transactions.

Correct AnswerverifiedShow Answer

__________ is a type of e-commerce business model that brings together buyers and sellers for a fee.

Correct AnswerverifiedShow Answer

SSL is currently being replaced by a newer protocol called the:

Correct AnswerverifiedShow Answer

Which of the following is a benefit to the business in B2C e-commerce?

Correct AnswerverifiedShow Answer

Which of the following is not one of the four primary components of a typical e-commerce site?

Correct AnswerverifiedShow Answer

Buying a new pair of jeans at http://www.thegap.com is an example of which kind of e-commerce transaction:

Correct AnswerverifiedShow Answer

The use of laptops, mobile telephones, and personal digital assistants (PDAs) to connect to the Internet and Web to conduct many of the activities normally associated with e-commerce is known as:

Correct AnswerverifiedShow Answer

Going to another seller means that a company will have to retrain their staff to use a new application. This type of cost would be an example of:

Correct AnswerverifiedShow Answer

Sellers use e-commerce to customize their products and services in which of the following two ways:

Correct AnswerverifiedShow Answer

Which of the following is NOT a type of e-commerce transaction?

Correct AnswerverifiedShow Answer

Which of the following is an example of an e-commerce business model?

Correct AnswerverifiedShow Answer

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A __ exchange meets the needs of a single industry. A _ exchange deals with products and services that all companies need, regardless of the industry.

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A

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